our process

From creating your marketing strategy to developing your high-converting website for effective marketing, together we build the foundation you need to engage your target market, wow your patients, take center stage online, and free up your time — so you can focus on your specialty and watch your practice grow.

Image by John Schnobrich

Our first step is to gain clarity around your vision and goals for your practice. This clarity guides the entirety of the project, allowing us to focus on setting a solid strategy and foundation optimized for maximum performance. Meaning that everything we do will give your practice a strategic advantage while looking good.

01
strategy

02
launch

We understand that specialty medical practices need unique solutions to engage patients, increase conversions and resonate with their target audience. We keep the beat going for your practice by delivering thoughtful and creative solutions that drive results - leading to more visibility, more inquiries and more patients!

03
results

We prioritize results, which is why our process is designed to boost performance at a foundational level. With our 90-Day Deliberate Moves Program, you'll have the online presence needed for your marketing efforts to perform at a peak level. You are just 90 days away from an established marketing foundation that will attract more patients to your practice.

how it works

01 strategy

Onboarding + Strategy Session to discuss in more detail your current marketing and results - *set benchmarks + goals*

  • Review and discover brand statements, mission and core messaging, and identify opportunities for improvement

  • Brainstorm topics/resources for campaigns

  • Implement Search Engine Optimization and powerful website adjustments for converting site visitors

  • Create campaign content and identify launch dates

seorthomeeting.jpg
pexels-startup-stock-photos-7357.jpg

02 launch

Finalize, test and launch campaigns

  • Test landing pages, new automations, forms, etc

  • Launch landing pages/funnels

  • Launch automations

  • Launch Digital Ad Campaigns

  • Launch 1st round Email campaigns

03 preliminary results

In this phase we are seeing preliminary results as a result of SEO, site modifications and digital campaigns. Website traffic will be increasing and we will be reviewing campaign data and conversion rates.

  • Review campaign results to date

  • Patient conversion tracking

  • Launch 2nd round Email campaigns

  • Review and adjust Digital Ad Campaigns

At the end of the 90-day program, we will review and discuss online exposure across all channels, conversions and recommendations for continued focus on patient retention.

add-ons + customizations

Our process can be customized to fit your needs. Add-ons and customizations could include:

 

  • Reputation Management (a.k.a. reviews) Campaigns

  • Local Listing Management (Google, Yelp, etc)

  • Printed Marketing Materials

  • Consulting Services

  • Copywriting and Blogging 

Book your free strategy call today to discuss your practices' unique needs.

ready to get started?